PhoCusWright Announces Partnership with China's TravelDaily
FOR IMMEDIATE RELEASE
Sherman, CT USA, June 27, 2012 – Travel industry research authority PhoCusWright Inc. announces a partnership with Chinese online publisher and event organizer TravelDaily that will amplify the impact of the companies' key travel industry events in the U.S. and China.
PhoCusWright and TravelDaily will cohost the 2012 China Travel Distribution Summit in Shanghai, September 12 – 13, 2012. Chinese travel executives and global players with a stake in the China travel market will gather to explore how travel organizations can improve market share, build customer loyalty and collaborate to revitalize the travel and tourism sectors. Each year, the China Travel Distribution Summit is considered the most important travel distribution and online travel conference in China.
As an official media partner of the 2012 PhoCusWright Conference, to be held November 13 – 15, 2012 in Scottsdale/Phoenix, Arizona, USA, TravelDaily will strengthen awareness of the event in China and gain access to an elite group of senior travel industry executives. TravelDaily will also promote The PhoCusWright Conference throughout China, bringing a significant contingent of leading executives to the event. The PhoCusWright Conference annually attracts over 1,400 attendees from 30+ countries to debate, discuss and define the future of travel.
"This partnership will bring together business leaders from the two largest economies in the world, fostering understanding and cooperation within the travel industry," said Charlie Li, founder of TravelDaily. "Our presence at The PhoCusWright Conference will bring our Chinese audience valuable insights on industry trends and innovations."
The PhoCusWright Conference theme – "Pivot Point" – recognizes the extraordinary transformation that has gripped the global travel industry. Now at the "Pivot Point," travel companies must position themselves wisely for the future. In the face of accelerated technological change and dramatic marketplace disruption, organizations are compelled to consider all options, including major strategic shifts.
"Online travel in China is growing at a torrid pace, surging 43% in 2011," said Bruce Rosard, PhoCusWright's vice president, sales and marketing. "TravelDaily is an important and longstanding partner for PhoCusWright in China, and this reciprocal relationship leads to important synergies for both companies."
About PhoCusWright Inc.
PhoCusWright is the travel industry research authority on how travelers, suppliers and intermediaries connect. Independent, rigorous and unbiased, PhoCusWright fosters smart strategic planning, tactical decision-making and organizational effectiveness.
PhoCusWright delivers qualitative and quantitative research on the evolving dynamics that influence travel, tourism and hospitality distribution. Our marketplace intelligence is the industry standard for segmentation, sizing, forecasting, trends, analysis and consumer travel planning behavior. Every day around the world, senior executives, marketers, strategists and research professionals from all segments of the industry value chain use PhoCusWright research for competitive advantage.
PhoCusWright enables clients to bolster productivity through superior staff training and education. Scalable products, customized programs and cost-effective delivery improve the performance of thousands of travel, tourism and hospitality employees worldwide.
To complement its primary research and learning solutions in North and Latin America, Europe and Asia, PhoCusWright produces several high-profile conferences in the United States and Germany, and partners with conferences in Canada, China and Singapore. Industry leaders and company analysts bring this intelligence to life by debating issues, sharing ideas and defining the ever-evolving reality of travel commerce.
The company is headquartered in the United States with Asia-Pacific operations based in India and local analysts on five continents.
© 2012 PhoCusWright Inc., Sherman, CT USA
+1 860 350-4084 • www.phocuswright.com