FOR IMMEDIATE RELEASE
Contact:
Bruce Rosard
+1 860 350-4084 x375
brosard@phocuswright.com
PhoCusWright launches social forum for travel leaders to connect
PhoCusWright Connect will unite travel executives and researchers for interactive discussion and debate on global travel trends
Sherman, Conn. USA, June 2, 2009—PhoCusWright Connect, the new forum for global travel leaders to actively engage and debate the latest industry trends and issues, was launched today by PhoCusWright. The social community serves as an extension of www.phocuswright.com and offers news, commentary, video and social networking features. Bruce Rosard, vice president of sales and marketing at PhoCusWright explains "PhoCusWright Connect is a live online community that allows executives and researchers to discuss, debate and define the future of how consumers search, shop and buy travel."
PhoCusWright Connect features blog posts from PhoCusWright analysts and other select bloggers, video interviews with leading travel industry executives, photo streams from a variety of conferences, PhoCusWright's Twitter feed, Google's Friend Connect, a Wall for community member comments, a section featuring alumni from The Travel Innovation Summit, and the Disqus commenting tool providing interactivity between users. The site allows users to share their favorite articles with friends via Twitter and Facebook and receive updates when comments are posted.
"Travel industry executives around the globe follow PhoCusWright's research and analysis. Using the latest social networking tools, PhoCusWright Connect brings together our publicly available content in a dynamic 2.0 way to create an active community of like-minded professionals,” adds Mr. Rosard. Visit connect.phocuswright.com to explore the latest trends and issues affecting the travel industry. Add your insight and participate in the conversations happening now on PhoCusWright Connect.
About PhoCusWright Inc.
PhoCusWright is the travel industry research authority on how travelers, suppliers and intermediaries connect. Independent, rigorous and unbiased, PhoCusWright fosters smart strategic planning and tactical decision-making.
PhoCusWright delivers qualitative and quantitative research on the evolving dynamics that influence travel, tourism and hospitality distribution. Our marketplace intelligence is the industry standard for segmentation, sizing, forecasting, trends, analysis and consumer travel planning behavior. Every day around the world, senior executives, marketers, strategists and research professionals from all segments of the industry value chain use PhoCusWright research for competitive advantage.
To complement its primary research in North America, Europe and Asia, PhoCusWright produces several high-profile conferences in the U.S. and Germany, and partners with conferences in the U.K., China and Singapore. Industry leaders and company analysts bring this intelligence to life debating issues, sharing ideas and defining the ever-evolving reality of travel commerce.
The company is headquartered in the United States, with offices in Germany and India.
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© 2009 PhoCusWright Inc., Sherman, CT USA
+1 860 350-4084 www.phocuswright.com
