PhoCusWright - Market Research | Industry Intelligence

THE MOST RECENT PHOCUSWRIGHT PUBLICATIONS, sorted by publication date.

PHOCUSWRIGHT'S EUROPEAN CONSUMER TRAVEL REPORT
REPORT, July 2010 show abstract

As travel companies prepare themselves for the rocky recovery ahead, understanding consumer perspectives is essential. How confident are consumers about traveling in the upcoming year? Where and how are consumers making their purchase decisions? How are newer channels such as social media and mobile device usage evolving? With a comprehensive study of consumer travel in three major European markets – France, Germany and the U.K. – PhoCusWright’s European Consumer Travel Report answers these questions and provides analysis of consumer behavior in the context of broader industry trends.

INDUSTRY UPDATE SUMMARY JULY 2010
TRAVELSTATS, July 2010 show abstract
1) The Google acquisition of ITA Software has the potential to shake-up the competitive landscape in online travel 2) With airline load and hotel occupancy up, pricing power will be a key profit driver as we look ahead, 3) M&A activity is on the rise with United-Continental and the battle between Hertz and Avis Budget for Dollar Thrifty.

PRESENTATION: SHARED BORDERS, SEPARATE PERSPECTIVES: TOP TRENDS IN EUROPEAN CONSUMER TRAVEL
PRESENTATION, July 2010 show abstract

This Online Event, presented by Carroll Rheem, provides insight into key trends and indicators for the coming year.

To access the recording of this Online Event, please go to slide 2 of the PDF presentation.

PRESENTATION: GOOGLE SEALS THE DEAL WITH ITA
PRESENTATION, July 2010 show abstract

PhoCusWright's leading industry analysts discuss Google's acquisition of ITA Software. This Online Event delves into the implications and effects of this game-changing news.

To access the recording of this Online Event, please go to slide 2 of the PDF presentation.

INDUSTRY OUTLOOK: A BETTER PICTURE EMERGING
FINANCIAL SPOTLIGHT, July 2010 show abstract
Thanks to a quick recovery in business travel demand and strong rate recovery in the air, cruise, and car rental segments, growth for 2010 is defying our expectations.

PHOCUSWRIGHT’S CANADIAN ONLINE TRAVEL OVERVIEW SECOND EDITION, 2007-2011
REPORT, July 2010 show abstract

PhoCusWright’s Canadian Online Travel Overview Second Edition: 2007-2011 provides updated market sizing and projections through 2011 as well as an in-depth analysis of the major trends in online travel and distribution, including consumer behavior, the effects of the global recession, and the dynamics of social media and mobile.

ONLINE TRAVEL AGENCIES 1Q10: CONTINUED OUTPERFORMANCE
DATA POINT, July 2010 show abstract
While the three major U.S. online travel agencies saw sizable growth in 1Q10, the falling euro, the growing financial crisis in Europe, and tightening flight inventory in the U.S. raise questions over their prospects in the months ahead.

INTERACTIVE EDITION - PHOCUSWRIGHT'S ONLINE TRAFFIC AND CONVERSION REPORT (SEPTEMBER 2009)
MISC, July 2010 show abstract
This Interactive Edition content is derived from PhoCusWright's Online Traffic and Conversion Report from September 2009.
PhoCusWright's interactive research experience provides you with a new way to engage with data and analysis. Our debut Interactive Report takes content and presents it in a fashion that allows you to control the pace and process of how you access and consume our research. Please share your feedback and complete this brief online survey. As a thank you, you will receive free access to an upcoming Online Event!

INDUSTRY UPDATE SUMMARY JUNE 2010
TRAVELSTATS, June 2010 show abstract
While volcano-related disruption in Europe clearly took a toll on airline industry performance, it is clear that the travel recovery is gaining steam.

PRESENTATION: ONLINE TRAVEL IN CANADA: MARKET SIZE, CONSUMER TRENDS & TRAFFIC
PRESENTATION, June 2010 show abstract

Travel companies operating in Canada can no longer rely on their 'online strategy' or their 'Canada strategy;' they must have a Canadian online travel strategy. This Online Event delivers market intelligence, consumer insights and key trends that companies need to get ahead in Canada.

To access the recording of this Online Event, please go to slide 2 of the PDF presentation.

EXPEDIA PUSHES FURTHER INTO VACATION RENTAL VIA TRIPADVISOR-HOLIDAY LETTINGS DEAL
FINANCIAL FLASH, June 2010 show abstract
On June 24, Expedia’s TripAdvisor announced the acquisition of Holiday Lettings, which is reportedly the largest independent UK vacation rental site. While we do not know how much was paid, we can offer a quick look at the size of the business and take a best-guess at the price.

CONTINUED EROSION IN DOMESTIC OTA TICKET TRANSACTION VOLUME
FINANCIAL FLASH, June 2010 show abstract
Domestic ticket transaction volume for the OTAs continues to slow, with data for May actually showing the first decrease since February 2009. Based on the trend through May, we expect ticket volume for the OTAs to be flat with the prior year in 2Q10.

OPPORTUNITIES FOR INNOVATION: PAYMENT OPTIONS AT THE POINT OF SALE
SPOTLIGHT, June 2010 show abstract
Airlines are changing their product suites and their approaches to content distribution and sales. In the face of this evolving business environment – and given the availability of new tools – airlines and travel agencies need to determine whether to build on legacy technology, embrace the new ideas, or both.

PHOCUSWRIGHT’S SOCIAL MEDIA IN TRAVEL: REVIEWS & SENTIMENT
REPORT, June 2010 show abstract

Traveler review sites and hotel reviews are powerful influences on online travel shoppers, and finding out how travelers think about your brand is a lot more complicated than just monitoring TripAdvisor. PhoCusWright's Social Media in Travel: Reviews & Sentiment provides a comprehensive analysis of traveler-generated hotel reviews by volume, frequency, sentiment and type, as well as segmentation by site type, hotel brand and hotel star rating.

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ANALYST INTERVIEW: PHOCUSWRIGHT’S CONSUMER TRAVEL REPORT SECOND EDITION
PODCAST, June 2010 show abstract
Lorraine Sileo, Vice President, Research, interviews Carroll Rheem, author of PhoCusWright’s Consumer Travel Report Second Edition, about research highlights from the report.

10 min. Due to the variances in audio settings on different computers, please take a few moments to adjust the volume on your computer to best experience the podcast.

A DIFFERENT TAKE ON WHY GOOGLE WOULD WANT TO ACQUIRE ITA SOFTWARE
ANALYSIS, June 2010 show abstract
The industry is abuzz with speculation about Google's potential acquisition of ITA software. The union would make sense for many reasons, but consumer research suggests that Google may need a move like this to stay relevant.

CUTTING LOSSES, REBUILDING CONFIDENCE: KEY U.S. TRAVELER INSIGHTS
PRESENTATION, June 2010 show abstract

This Online Event provides an overview of the status of consumer travel in the U.S., and insights into key indicators for the upcoming year.

To access the recording of this Online Event, please go to slide 2 of the PDF presentation.

PHOCUSWRIGHT'S ANCILLARY SERVICES REPORT
REPORT, June 2010 show abstract

The advent of ancillary services – or unbundled air content – is permanently repositioning the airline business model. This new merchandising approach requires substantial technological changes for distributors of air content. Are they up to the challenge?

TWITTER AND TRAVEL: THE STREAM'S THE THING
ANALYSIS, May 2010 show abstract
Twitter has clearly captured the world’s imagination, but as with any new means of communication, its applications and business model are still emerging. This article provides an overview of Twitter’s progress, assesses its current use in relation to travel and explores future travel applications.

PHOCUSWRIGHT'S CONSUMER TRAVEL REPORT SECOND EDITION
REPORT, May 2010 show abstract

PhoCusWright’s Consumer Travel Report Second Edition provides analysis of the current state of consumer travel in the U.S., including travel behavior, channel usage and psychographics. The report also delves into the differences between key consumer segments and examines the meaning of these indicators in relation to broader industry trends.