All Signs Point to Mobile - Traveler Trends in Mobile Usage

Mobile devices and smartphones have changed the way consumers and travel companies connect. Travelers now have continuous access to travel information before, during and after their trip. Is your brand optimized for all of these new touch points? Carroll Rheem, director, research at Phocuswright and Pico Rech, senior solutions engineer at Kony Solutions discuss mobile devices, usage and travel patterns, reactions to mobile site and app malfunctions, and trends for the future of mobile. Refer to page 2 of the PDF to access the recording of the July 21 Online Event.