| Ram Badrinathan General Manager, Asia Pacific |
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As general manager, Asia Pacific, Mr. Badrinathan heads the development of PhoCusWright's business in the Asia Pacific region including strategy, syndicated research, custom engagements and conference activity. Mr. Badrinathan and his team of analysts based in India, China and Japan are focused on the rapidly changing travel distribution markets across Asia Pacific. Ram has authored several PhoCusWright reports: PhoCusWright's Indian Online Travel Overview, PhoCusWright's Australia/New Zealand Online Travel Overview and Asia Pacific Online Travel Marketplace Second Edition, among others. Ram has participated in strategic consulting engagements for global travel management companies, GDS market leaders and transaction services companies in Europe, North America and Asia and moderates the APAC panel at The PhoCusWright Conference. Well-known publications often quote Ram (including The Wall Street Journal, Straits Times Singapore, and Time) and he is frequently invited to address audiences at travel industry conferences. Ram holds a BS in Civil Engineering from the National Institute of Technology, Surat, India and an MBA from Hong Kong University of Science and Technology.
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| Julien Beresford Senior Research Analyst |
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Mr. Beresford brings over 25 years of executive marketing experience in a broad array of fields ranging from travel, tourism and hospitality; to consumer packaged goods, financial services, and computer hardware and software. Julien is also president of Beresford Research, which provides research services primarily to consulting firms such as Booz Allen, Towers Perrin and Saugatuck Technology in addition to PhoCusWright. Julien also served as senior director of research at Peppers+Rogers Group, where he built and led a team of 15 who developed thought leadership studies and executed client assignments.
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| Joseph Buhler Senior Destination Marketing and Social Media Analyst |
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Mr. Buhler focuses on social media innovations and the latest Web technology developments and how they impact the way travel services are researched and purchased, the resulting effect on intermediaries and suppliers, including destination marketing organizations (DMOs) and how they can best formulate and hone their success strategies using the insight and analysis that PhoCusWright provides. He has gained wide-ranging, global experience in destination marketing, the airline industry, retail travel and wholesale tour operations as well as online travel. Prior to joining PhoCusWright, Joe was executive vice president, business development and strategic alliances of EuroVacations.com. He previously worked for Switzerland Tourism, and was responsible for their operations in North America, the United Kingdom and Ireland, Canada, and Japan and Southeast Asia, establishing the first presence of the DMO in that region. He was project manager for the development and realization of MySwitzerland.com, the country’s award winning tourism portal introduced to the market in 1999. Other positions Joe has held: chairman, market operations groups, European Travel Commission (both in the United States and in Japan); vice chairman, Alliance of Canadian Travel Agencies; founder and board member, Swiss-Japan Chamber of Commerce in Tokyo; and member of the board, Swiss-American Chamber of Commerce and chairman, Swiss Center Inc.
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| William Carroll Senior Hotel and Lodging Analyst |
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Dr. Carroll consults with PhoCusWright on topics including yield and revenue management, business planning and modeling, distribution and pricing analysis. He has presented numerous papers for PhoCusWright and other organizations in the hospitality market. Dr. Carroll co-authored PhoCusWright's U.S. Online Travel Overview Eighth Edition and authored PhoCusWright's Hotel & Lodging Commerce 2002-2005: Distribution Strategies and Market Forecasts. He is also a faculty member at Cornell University's Hotel School. Dr. Carroll has over 25 years of experience in the travel industry. Prior to PhoCusWright, Dr. Carroll served as vice president, global marketing for Reed Elsevier's Travel Group; vice president, global market planning for Hertz; and economist for AT&T. He holds a BA in Economics from Rutgers University and a Ph.D. in Economics from Penn State University.
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| Daniel Connolly Senior Hotel and Lodging Analyst |
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Dr. Connolly is a recognized thought leader in the area of hospitality information technology. An associate professor of information technology with a dual appointment in the School of Hotel, Restaurant and Tourism Management and in the department of information technology and electronic commerce, Dan also serves as director of undergraduate programs for the Daniels College of Business at the University of Denver. His teaching, research, and consulting interests focus on the strategic application of information technology and electronic commerce. He routinely presents his work at professional and academic conferences around the world, is a prolific writer, and is often quoted in the industry trade press on hospitality technology-related matters. Dan has authored or co-authored numerous publications, including Vacation Rental Marketplace: Poised for Change and Groups and Meetings: Market Opportunity Redefined. His book, Technology Strategies for the Hospitality Industry (Pearson Prentice Hall, 2005), is the industry’s first book on technology strategy. Dan is co-chair of the American Hotel and Lodging Association’s Technology and E Business Committee, a founding member and executive advisor to Hotel Technology – Next Generation (HTNG), and an executive board member of the Hospitality Industry Technology Association (HITA). He also serves on the editorial review boards of several hospitality research journals. Before joining the faculty at the University of Denver, Dan served on the faculties of Cornell University, Michigan State University, Virginia Tech, and Concord College. Prior to joining academia, he spent nearly 8 years working at Marriott International’s corporate headquarters in the area of information systems. In addition, he has consulted with numerous organizations in the hospitality, health care and technology sectors, and has more than 10 years of experience in hotel and restaurant operations.
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| Mona Faraj Research Analyst, Middle East |
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Ms. Faraj brings over 15 years of experience in the hospitality industry to her post as a PhoCusWright analyst. Her career spans all divisions of sales, marketing, channel and distribution management divisions in the Middle East and Gulf. Mona started her career with Hilton International, then joined Rotana Hotels (newly established when she began in 1997 and now the leading regional hotel management company). Mona is currently holding the position of CMO for onetoone Hospitality, an upcoming hospitality company in the Middle East region that will manage and own properties as well as managing other B2B hospitality-related services. She holds a degree in Business Administration from the American University of Beirut.
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| Jake Fuller Senior Research Analyst, Finance and Analytics |
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Mr. Fuller has over 15 years of experience as an equity analyst in the financial services industry with a focus on travel and hospitality. As senior analyst, finance and analytics, Mr. Fuller will develop The PhoCusWright Research Subscription: Financial Edition. Prior to joining PhoCusWright, Jake followed gaming and lodging at Thomas Weisel Partners. Jake has also followed the hospitality sector for Donaldson, Lufkin & Jenrette, Credit Suisse First Boston and Dow Jones. Jake has been a frequent speaker at The PhoCusWright Conference, sharing his unique insight on the economics of travel.
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| Gill Hazel Senior Analyst, Asia Pacific |
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Ms. Hazel is an experienced senior-level executive with 24 years of experience in a variety of market segments. Gill has been part of a team of international consultants delivering a variety of client business requirements from Asia-based research, analysis and market strategy. Other roles have included business consulting services to Webjet.com.au, leading an Asia-wide business process review of a USD1.4B global acquisition and identifying operational cost savings of between 2-5% of GPM across regional markets. She was part of the commercial team negotiating a multi-billion dollar JV with the Chinese Government (Travelsky/CAAC) to build and co-manage a domestic and international Chinese travel distribution platform. Gill has also defined the business and operational strategies for new market and new channel entry (corporate and consumer), and advised against market and/or channel entry for companies such as Sabre, Cendant TDS, Asia, Worldspan, Datalex, Concorde International and Pure Commerce.
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| Daniel Krisch Market Analyst, Europe |
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Mr. Krisch has several years of experience in hospitality distribution and search engine marketing/optimization gained from different hotel chains and projects that he worked on at h2c consulting. He holds a hotel management degree and an additional MBA in Global Business Leadership from Johnson & Wales University in Providence, USA. Mr. Krisch is project manager at h2c consulting GmbH and has worked for various research projects since 2005.
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| John Melchior European Corporate Travel Analyst |
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A career consisting of senior-level management, sales and marketing positions in the global arena for airlines, hotel and travel management companies, and corporate buyers has distinguished Mr. Melchior as an innovative leader and expert in the travel industry. As an analyst for PhoCusWright, John will be focusing on corporate travel distribution trends and the European marketplace. His successful career as a senior leader includes company and product launches as well as large budget and staff responsibility with companies including RADIUS, Birmingham European Airways and Maersk Travel and has enabled John to understand the global travel market from many perspectives while building numerous relationships in the industry both in the Europe and in the rest of the world. John spent 14 years as executive vice president with Radius, The Global Travel Company, the world’s largest network of independent corporate travel agencies. John was responsible for establishing the network in over 80 countries and working with leading agencies in each country to help them utilize the benefits including the combined buying power to the optimum. Spending 200 days a year travelling the world, John has built up an in-depth understanding of each of the markets as well as obtaining excellent contacts worldwide. John is now managing director of JME Enterprises and Consulting Ltd., a firm that works on strategic and business development for companies from all sectors of the travel industry mainly in Europe and the United States. Educated in Denmark and now based in the United Kingdom, he has taken a number of general management courses through Insead, France, and various courses including the Advanced Management Program at Wharton School of Management in the United States. John is a frequently used speaker on the European travel conference scene.
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| Ralph Merten Market Analyst, Europe |
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Mr. Merten has authored several travel industry reports for PhoCusWright's Research Subscription: European Edition, including PhoCusWright’s European Online Travel Overview Fourth Edition. Ralph is vice president, business development at h2c consulting. He coordinates all aspects of PhoCusWright’s European research including The European Online Travel Overview and spotlights on European online travel agencies, tour operators, airlines and car rentals. He holds a degree in Aircraft and Aerospace Technology from the Aachen University of Applied Sciences, Germany.
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| Peter O'Connor Market Analyst, U.K. and France |
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Dr. O'Connor is co-author of PhoCusWright’s European Online Travel Overview Fourth Edition. He is also professor of information systems at Essec Business School France where he serves as academic director of Institute de Management Hotelier International (IMHI), Europe’s leading MBA program in international hospitality management. Peter's research, teaching and consulting interests focus on distribution, e-commerce and electronic marketing in hospitality and tourism. He has authored two leading textbooks: "Using Computers in Hospitality" (Cassell, U.K. - now in its third edition) and "Electronic Information Distribution in Hospitality and Tourism Industries" (CABI, U.K.) as well as countless articles in both the academic and trade press.
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| Bob Offutt Senior Technology Analyst and Editorial Director, Technology Edition |
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Mr. Offutt brings over 20 years of experience in information technology, IT management and travel industry dynamics to PhoCusWright. He was most recently the chief architect and senior vice president for Sabre Holdings where he defined the strategy and plan to migrate from a monolithic Mainframe environment to Distributed Open Systems and a Service Oriented Architecture. Prior to being Sabre's chief architect, Mr. Offutt founded and led Sabre Labs, a technology incubator that made Sabre the industry leader in new online products and services. Before Sabre, Offutt spent 26 years in the U.S. Coast Guard, where he led the agency's information technology unit. Mr. Offutt has also served on the faculty of the University of Puget Sound, George Washington University and the University of Southern California. His education includes a BS in Engineering from the U.S. Coast Guard Academy and a Masters Degree in Management Science from the U. S. Navy Postgraduate School.
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| Michaela Papenhoff Senior Market Analyst |
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Ms. Papenhoff's expertise in electronic booking systems and performance optimization for multi-channel distribution networks has gained her considerable recognition among European-based hotel chains. Michaela has significant experience in numerous hospitality functions over a 20 year career with a focus over the last decade on electronic marketing, e-distribution solutions, revenue management, implementation effectiveness and strategy development. Michaela started her professional career in 1985 at Accor Hotels in Bonn, Germany. Subsequently, she expanded her knowledge with several years of experience at Ramada Renaissance and Hilton International. She joined TOP International Hotels in Duesseldorf, a voluntary European hotel chain with 220 member hotels, in 1991 as a sales manager. In 1992 she was appointed director GDS and reservations which subsequently led to the position of director, electronic marketing. Founding h2c consulting in January 2001 represented a culmination of hotel and hospitality experience during a critical time of change in the marketplace.
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| Douglas Quinby Senior Director, Research |
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Mr. Quinby is a travel industry veteran who enhances PhoCusWright's research team with his keen insights, diligent analysis and industry relationships. As senior director, research, he is a key contributor to The Global Edition, Special Reports, and more. Douglas has been contributing to PhoCusWright research as leisure travel analyst for many years, including PhoCusWright's U.S. Online Travel Overview Eighth Edition, Vacation Rental Marketplace: Poised for Change, and PhoCusWright's Travel Agency Distribution Landscape. In addition to providing research and analysis, media relations and marketing services to leading travel technology companies, Douglas has served as director of marketing and communications for Atinera and as packaged travel and technology editor for Leisure Travel News. His articles have appeared in Travel Weekly, ASTA Agency Management, and Travel Counselor magazines. Douglas also conceived and oversaw Travel Technology News, a supplement to Leisure Travel News devoted to technology and the Internet in the leisure travel industry.
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| Patricia Rasore Market Analyst, Latin America |
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Ms. Rasore brings over two decades of travel industry experience to her post as a PhoCusWright analyst. Her career spans the airline industry to travel technology, from corporate travel to DMC expertise. Prior to joining PhoCusWright, Patricia was ACTE’s Latin America regional director, displaying a unique ability to expand operations in Latin America. She also was responsible for generating new business from influential thinkers and decision-makers in travel as well as the business and academic sector. In January 2002, Patricia opened the TAM Brazilian Airlines office in Vienna where she was responsible for sales and BSP growth in Austria and central European countries. She is trilingual in English, Spanish and German and is comfortable with Italian, basic French and advanced Portuguese. She holds a Bachelors Degree in Tourism from the Vienna University of Economics and Business Administration. Patricia is based in Buenos Aires, Argentina.
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| Carroll Rheem Director, Research |
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Ms. Rheem contributes in-depth market reports, survey findings, and analysis for PhoCusWright's Global and European Edition Research Subscription, Special Reports and custom client needs in her role as director, research. As the author of PhoCusWright’s Consumer Travel Report and Going Green: The Business Impact of Environmental Awareness on Travel, one of her core areas of focus is consumer research. Carroll also leverages her experience in hotel distribution for publications including PhoCusWright’s U.S. Online Travel Overview, and oversees content for the PhoCusWright Research Subscription: European Edition. Prior to joining the team, Carroll spent six years working for Starwood Hotels and Resorts Worldwide in various positions encompassing hotel operations, sales and global online distribution. She holds a Master of Management in Hospitality from Cornell University and a BA in Economics from New York University.
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| Norman Rose Senior Corporate and Technology Analyst |
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Norm is a 25-year travel industry veteran with an extensive background in both the corporate and leisure travel markets. As an analyst and consultant for the past 13 years, Norm's focus has been on emerging technologies and how they impact business practices in the travel industry. From 1982-1988, he held sales and marketing management positions at United Airlines and from 1989 to 1995, Norm was corporate travel manager for Sun Microsystems. At Sun, he worked with a number of third-party developers creating client/server software for the business travel market. This included early prototypes of self-booking tools and expense management systems. In September 1995, Norm founded Travel Tech Consulting, a firm that specializes in developing e-commerce and procurement strategies for travel and technology companies. Norm has been an analyst with PhoCusWright since 1999 and is the author of numerous publications and articles including Corporate Travel Technologies: Today and Tomorrow (September 2007) and Selling Complex Leisure Travel Online: Focus on Dynamic Packaging Technology (December 2004).
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| Jesús Salgado Criado European Market Analyst |
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Based in Madrid, Jesus Salgado Criado is founder and General Director of QueryTek, an online market research company focused on the Spanish travel industry. He has contributed to many PhoCusWright reports and articles including PhoCusWright’s European Online Travel Overview Fourth Edition. He was formerly Amadeus' senior manager for new distribution technologies and has participated in major Amadeus online projects. Combining enterprise consultancy activity with academy lectures on tourism marketing and marketing research, Jesus is a professor for the Carlos III University in Madrid. He is an industrial engineer with an MBA from the Instituto de Empresa and IESE.
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| Cathy Schetzina Technology Analyst |
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Ms. Schetzina oversees The PhoCusWright Research Subscription: Technology Edition and has contributed to a range of PhoCusWright research efforts as editor, author and analyst, including The PhoCusWright Travel 2.0 Consumer Technology Survey and PhoCusWright’s U.S. Online Travel Overview Eighth Edition. Her areas of interest include consumer behavior, distribution strategy and industry trends, with a particular focus on emerging technologies. Cathy gained travel technology expertise as editor of the trade newsletter Travel Distribution Report, where she produced news and analysis on travel distribution and technology. She is a cum laude graduate of The University of North Carolina at Chapel Hill and received her MA in English from North Carolina State University, where her research focused on technology and culture.
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| Tommy Tian Shu Bo China Analyst |
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Mr. Shu Bo has fifteen years of experience in marketing research and consulting in China. His expertise includes market assessment, market sizing, market opportunity identification; distribution analysis; pricing; competitive intelligence. Prior to becoming a market research analyst, Mr. Shu Bo was manager, research department, GCiS (Beijing); GM assistant, Swahaw Trade Co.; and general manager, Swahaw Resources Co. Mr. Shu Bo has a Bachelor of Technology Diploma in Industrial Management Engineering, South China University of Technology (1992) and is fluent in Chinese (Mandarin, Cantonese, Shantou Dialect) and English.
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| Lorraine Sileo Vice President, Research |
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Lorraine Sileo is vice president, research, at PhoCusWright Inc., a division of the company she launched in 1998. PhoCusWright’s global marketplace intelligence is the industry standard for segmentation, sizing, forecasting, trends, analysis and consumer travel planning behavior. She is quoted frequently in consumer and trade media and has authored numerous publications (including PhoCusWright's U.S. Online Travel Overview reports and The NEXTgen Traveler™). Lorraine has testified at hearings held by the National Commission to Ensure Consumer Information and Choice in the Airline Industry, charged by Congress to examine the impact of online distribution on the travel industry. Lorraine is also an adjunct professor at New York University's Graduate Center for Hospitality, Tourism and Sports Management and has been analyzing the business and consumer electronics marketplace for various publications and media companies for over 20 years.
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| Susan Steinbrink Senior Research and Corporate Market Analyst |
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Ms. Steinbrink specializes in consumer research development and corporate travel. Ms. Steinbrink has authored and co-authored numerous publications for PhoCusWright, including numerous editions of PhoCusWright’s Consumer Travel Trends Survey, PhoCusWright’s European Consumer Travel Trends Survey, Corporate Travel Update: Key Markets as well as holding responsibility for the corporate research for Groups and Meetings: Market Opportunity Redefined. Ms. Steinbrink is also president of Market Architext, which helps its clients develop retail, travel and Internet strategies. She has 15 years of travel industry experience rooted in primary research, marketplace intelligence and customer feedback. Prior to founding Market Architext in 1998, she was director of worldwide marketing, research and strategic planning for Rosenbluth International. She holds a BS in Marketing from the University of Delaware.
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| Mary Pat Sullivan Leisure Travel Analyst |
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Mary Pat has been in the leisure travel industry for 20 years. She provides marketing and industry relations consulting services for top travel industry organizations via advisory board building and management, focus group moderation, trade public relations and marketing plans, development of travel agency programs and other services. Clients include: American Express Travel Related Services, Enterprise Rent A Car, Starwood Hotels & Resorts, Passport Online Inc., Tauck World Discovery, Walt Disney Travel Company, Travel Sciences, Travel Counsellors plc, PhoCusWright, The Travel Industry Association and others.
Until January of 2005, she was vice president, Marketing Communications for The Travel Institute. A member of the travel industry publishing community since 1988, Mary Pat was publishing director of Leisure Travel News, Travel Counselor Magazine and ASTA Agency Management Magazine, and began her career as a beat reporter covering Mexico. Mary Pat spent more than a dozen years in various reporting, editorial management and publishing roles within the same group. As part of her professional development, she earned her CTC in 1996 as part of The Travel Institute’s first Executive Institute.
She was on The Travel Institute Board of Trustees for six years, has held national posts on the Board of Directors of the Travel Industry Association and the national advisory board of the Academy of Travel and Tourism, and is currently on the Luxury Travel Expo Advisory Board.
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| Maria Tuttocuore Italy Analyst |
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Maria G. Tuttocuore has over ten years of experience in the hospitality and travel industry and an extensive knowledge of online destination strategies. As Web executive at the Monaco Government Tourist Office in North America, she has been the driving force of change and innovation by transforming the entire approach of the tourist office towards the use of the Internet in the last seven years. Maria has led several Internet initiatives to promote the launch of the Prince Albert II of Monaco Foundation in North America, raising awareness on global warming. Prior to working at the MGTO, Maria collaborated with various high-end travel organizations and consulted with several governmental entities on their Internet strategies. She has published extensive material on online travel research and the status of the travel industry in Italy. Maria consults startups, has been a NYU guest speaker and founded eTravel Project Inc., an online travel company that analyzes social media trends and their impact on the travel industry. Maria holds an MS degree in Marketing and Travel Management, with a focus on online travel marketing from the Preston Robert Tisch Center at New York University.
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| Haruo Ushiba Director and Senior Analyst |
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With more than 40 years of experience in the Japanese travel industry, Mr. Ushiba will broaden PhoCusWright’s reach into Asia. Along with analysis of the Japanese travel marketplace, Haruo will also increase PhoCusWright’s brand awareness in the region with syndicated and custom research sales. He is a founding member of the Japan Aviation Management Research (JAMR), whose aim is to look into the future of the airline business as it enters a new era of globalization. Haruo has been in various management positions with JAL Group throughout his career. He holds a BA in Commerce from Keio University.
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