Travel Agent Research
Twists and turns in the travel agency marketplace have made it tough to keep up with who’s doing what and how to position your business properly. PhoCusWright's Travel Agency series includes market sizing, analysis of key trends and developments, and a comprehensive outlook for the future. Get the facts and findings on the travel agency landscape, and keep your business pointed in the right direction.
BROWSE PHOCUSWRIGHT'S TRAVEL AGENT RESEARCH
By PhoCusWright Analyst: Douglas Quinby
US$1,100
Traditional travel agents once represented the dominant channel through which consumers purchased travel. In the past decade, however, fundamental shifts in consumer behavior and growth in online booking channels have disrupted and transformed the traditional travel agency landscape. The number of leisure agents has declined dramatically, while both corporate and leisure agencies have shifted their focus in order to stay relevant and competitive.
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April 25 Webinar Recording and Deck
By PhoCusWright Analysts: Douglas Quinby and Mary Pat Sullivan
US$199
Presented by Douglas Quinby, senior director, research, and moderated by Mary Pat Sullivan, leisure travel analyst, The Once and Future Agent: PhoCusWright's Travel Agency Distribution Landscape 2009-2013, covers the fundamental components that comprise the traditional travel agency landscape in the U.S.
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By PhoCusWright Analyst: Douglas Quinby and Molly Milliken
US$350
Despite the proliferation of online booking in the past 15 years, one third of travel is still booked through traditional travel agents. What continues to attract customers to traditional agencies, and what do these travelers have in common?
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By PhoCusWright Analyst: Douglas Quinby and Rebecca Callahan
US$350
Amid a surge in baggage fees and seat upgrades, cruise line onboard services, and hotel in-room extras, ancillary services in travel clearly have a long future ahead of them. But the role intermediaries will play in their distribution is far from certain.
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