WTTC to Cohost Inaugural Travel Association Summit at The PhoCusWright Conference


Cathy Schetzina
+1 860 350-4084 x380

Sherman, CT USA, September 15, 2011—PhoCusWright, the travel industry research authority and the World Travel & Tourism Council (WTTC), the authority on world travel and tourism, will cohost the inaugural Travel Association Summit@The PhoCusWright Conference, November 15 – 17, 2011 in Hollywood, FL USA (Ft. Lauderdale/Miami).

The PhoCusWright Conference annually attracts over 1,200 senior executives from 30+ countries to debate, discuss and define the future of travel. Associations representing a diverse range of sectors, geographies and objectives will collaborate to meet common goals and collectively advance the global travel, tourism and hospitality industry.

PhoCusWright's partnership with WTTC amplifies the event's impact, forging lasting relationships among associations that will continue to yield dividends long after the gathering.

"As the world's largest industry continues to evolve, travel industry trade associations are faced with new challenges in growing membership, building revenue streams and getting their message heard," said Philip Wolf, chairman of PhoCusWright.

"The Travel Association Summit will explore common ground and leverage economies of scale to foster efficient collaboration on shared goals – liberating individual associations to devote more of their own resources to meeting their niche objectives," said WTTC president and CEO David Scowsill.

The PhoCusWright Conference takes place November 15 – 17, 2011 in Hollywood, FL USA (Ft. Lauderdale/Miami). Travel Association Summit attendees will collaborate during a private luncheon on Tuesday, November 15, 2011 and a targeted working session on Wednesday morning, November 16.

View more information about The Travel Association Summit online.

About PhoCusWright Inc.
PhoCusWright is the travel industry research authority on how travelers, suppliers and intermediaries connect. Independent, rigorous and unbiased, PhoCusWright fosters smart strategic planning, tactical decision-making and organizational effectiveness.

PhoCusWright delivers qualitative and quantitative research on the evolving dynamics that influence travel, tourism and hospitality distribution. Our marketplace intelligence is the industry standard for segmentation, sizing, forecasting, trends, analysis and consumer travel planning behavior. Every day around the world, senior executives, marketers, strategists and research professionals from all segments of the industry value chain use PhoCusWright research for competitive advantage.

PhoCusWright enables clients to bolster productivity through superior staff training and education. Scalable products, customized programs and cost-effective delivery improve the performance of thousands of travel, tourism and hospitality employees worldwide.

To complement its primary research and learning solutions in North and Latin America, Europe and Asia, PhoCusWright produces several high-profile conferences in the United States and Germany, and partners with conferences in Canada, China and Singapore. Industry leaders and company analysts bring this intelligence to life by debating issues, sharing ideas and defining the ever-evolving reality of travel commerce.

The company is headquartered in the United States with Asia-Pacific operations based in India and local analysts on five continents.

© 2011 PhoCusWright Inc., Sherman, CT USA
+1 860 350-4084 • www.phocuswright.com