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50 Results
    Under the Influence: Social Media’s Role in Trip Planning and Inspiration
    ArticleUnder the Influence: Social Media’s Role in Trip Planning and Inspiration
    Published: May 2023
    Travel is alive and buzzing in the social media ecosystem. Users, brands and influencers are all...
    Article
    The Future of Social Media, Influencers and Social Commerce in Travel
    ArticleThe Future of Social Media, Influencers and Social Commerce in Travel
    Published: March 2023
    A key goal of travel industry marketers is to build efficient, direct-to-consumer relationships by...
    Article
    Far From the Madding Crowd? The Truth About Overtourism and Dispersal
    ReportFar From the Madding Crowd? The Truth About Overtourism and Dispersal
    Published: December 2023
    Phocuswright’s Far From the Madding Crowd? The Truth About Overtourism and Dispersal is part of a...
    Report
    GenAI and Emerging Tech Use Among Travelers
    ArticleGenAI and Emerging Tech Use Among Travelers
    Published: January 2024
    This article is derived from the findings of Phocuswright’s 2023 consumer travel surveys in Europe,...
    Article
    U.S. Travel Agency Landscape 2023
    ReportU.S. Travel Agency Landscape 2023
    Published: January 2024
    U.S. Travel Agency Landscape 2023 is part of a joint research project with Phocuswright and Travel...
    Report
    Beyond Climate Change: Cultural and Economic Sustainability in Travel
    ReportBeyond Climate Change: Cultural and Economic Sustainability in Travel
    Published: January 2024
    Phocuswright’s Beyond Climate Change: Cultural and Economic Sustainability in Travel is part of a...
    Report
    Europe Consumer Travel 2023: Major Markets Compared
    ReportEurope Consumer Travel 2023: Major Markets Compared
    Published: December 2023
    This report is based on a comprehensive survey of U.K., France, Germany, Italy and Spain consumers who...
    Report
    U.S. Consumer Travel Report 2023
    ReportU.S. Consumer Travel Report 2023
    Published: October 2023
    Phocuswright’s U.S. Consumer Travel Report 2023 provides a snapshot of American travelers’ recent...
    Report
    Canada Consumer Behavior and Travel Market Report 2022-2026
    ReportCanada Consumer Behavior and Travel Market Report 2022-2026
    Published: November 2023
    Phocuswright’s Canada Consumer Behavior and Travel Market Report 2022-2026 provides a complete view of...
    Report
    Spain Consumer Travel 2023
    ReportSpain Consumer Travel 2023
    Published: October 2023
    The number of Spanish travelers (and percent of the population traveling) grew precipitously...
    Report
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