Research Insights Destination Selection: Bucket List Journey vs. Nearby Escape

Destination Selection: Bucket List Journey vs. Nearby Escape

Published:
July 2016
Analyst:
Brandie Wright

In 2015, 72% of American adults took a vacation – surpassing the pre-recession peak. U.S. leisure travelers have many motivations to escape their everyday lives and head out on a trip away from home. Whether it's to recharge, spend time with family, go on an adventure or explore a new culture, how do these motivations impact where they go? And what about budget? Traveler age? Social media?

Watch the video below for information on trip experience, spend and destination selection for U.S. leisure travelers.

Gain a detailed look at how U.S. travelers are navigating the trip life cycle with Phocuswright's U.S. Consumer Travel Report Eighth Edition