Building The Online Vacation Package Marketplace

Published January 2003
David Juman
David Juman

Senior Manager, Editorial and Content Development

Phocuswright Inc.
Phocuswright Inc.
Building The Online Vacation Package Marketplace

Phocuswright's FYIJanuary 24, 2003



Building The Online Vacation Package
Marketplace:


Survey Results


In 2002, Phocuswright Inc. and New York
University’s Tisch

Center of Hospitality and

Tourism began a joint research process
into

the biggest trend in online
travel: vacation packaging.

The overallclass=401053018-22012003>purpose of
the research was to investigate the technological, marketing

and financial

challenges for building the online
vacation package
marketplace.


Two online surveys were developed targeting
two segments of the
vacations
marketplace:

class=401053018-22012003> Tourism Technology Providers
(vendors of software and hardware)

class=401053018-22012003> Tour Operators (including
online travel agencies that packageand
sell tours)



These
survey results are available as a free pdf download at








Building The Online Vacation
Package Marketplace: Survey Results
is published jointly byNew
York University and Phocuswright Inc. The information contained herein
is class=401053018-22012003>derived from a variety of sources. While
every effort has been made to verify theinformation,
the publishers assume neither responsibility for inconsistencies
or inaccuraciesin the data
nor liability for any damages of any type arising from errors or

omissions.


class=401053018-22012003>This publication is protected by copyright.
It is illegal under U.S. Federal law class=401053018-22012003>(17USC101 et seq.) to copy, fax or electronically
distribute copyrighted material
outside of your organization without explicit
permission.




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Phocuswright Inc. All Rights Reserved.

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