Leisure’s Dominion over the U.S. Travel Market Widens

Leisure’s Dominion over the U.S. Travel Market Widens Published April 2016 Analyst: Lorraine Sileo

 

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Despite the strength of corporate travel bookings over the past few years, leisure/unmanaged business travel continues to grow at a faster pace, swelling its share of total U.S. travel dollars. And the spread between the leisure/unmanaged business and corporate sectors will widen over the next two years. This data point provides broad sizing and projections for the U.S. travel market, including leisure vs. corporate, online vs. offline, and the key factors shaping the country’s travel distribution landscape.

  • Introduction
  • Online Penetration: How High Can it Go?
  • Online Intermediaries Have the Edge
  • Conclusion
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