Mr. Beresford brings over 30 years of executive marketing experience in a broad array of fields ranging from travel, tourism and hospitality to consumer packaged goods, financial services, and computer hardware and software. Julien is also president of Beresford Research, which provides research services primarily to consulting firms such as Booz & Co., Towers Watson and Oxford Economics in addition to Phocuswright. Julien also served as senior director of research at Peppers+Rogers Group, where he built and led a team of 15 who developed thought leadership studies and executed client assignments.
Areas of Research
Julien Beresford is a veteran researcher who excels in designing and completing detailed, precise and compelling research studies. He executes consumer and travel industry, data compilation and statistical analysis for Phocuswright and custom research clients. His insight and attention to detail ensure that facts and key trends are isolated from the noise and randomness of a large data set.